Future Retail Strategy
German Design Council
The retail sector has been hit by political and economic uncertainty, rising inflation, dented consumer confidence and falling sales. The Future of Retail should examine how retailers must innovate to overcome these challenges, through investing in mobile commerce, implementing new payment technologies and rethinking the purpose of physical stores.
BRAND ARCHITECTURE INSTITUTE in co-operation with the German Design Council developed several FUTURE RETAIL COMPETITIONS for exclusive companies looking for new concepts at the Point of Sale, e.g. DEUTSCHE BANK and PORSCHE AG.